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Sonoma Valley Hospital

Financial Counselor

Company : Sonoma Valley Hospital

Location : Sonoma, CA, 95476

Job Type : Full Time

Date Posted : 3 January 2026

Overview

The Financial Counselor provides assistance to patients with Hospital Presumptive Eligibility (HPE) and Charity Care applications; may act as a liaison between the patient and Patient Advocate Vendor to obtain MediCal. Works though patient's financial obligations, both with and without insurance, and provides assistance with payment arrangements. Responsible for the collection and follow-up of accounts with patient liability in accordance with collection guidelines and facilitates the timely receipt of patient liabilities for hospital services. Evaluates incoming patient calls, visits or correspondence and answers questions, resolves issues and assists with payment arrangements for traditional Self-pay and/or patient balance after insurance; prepares accounts for bad debt write off. Provides assistance to vendor on special requests for payment arrangements, settlements offers, and monitors placement Bad Debt accounts. Escalates urgent financial issues to manager as necessary. Manage and monitor patient accounts uploaded to 3rd party vendors and completes billing record requests. Works independently with a moderate level of supervision.

Responsibilities

Maintains current knowledge of all financial assistance programs including HPE and Charity Care; provides education/guidance to patients needing to apply for Financial Assistance and provides assistance with completing the required application process. Updates Federal Poverty Level yearly on Charity Care Application. 

Maintains Patient Advocate vendor data (i.e., MedData) on all active, pending, denied, and/or approved cases, and provides all requested documentation in a timely manner. Provides education/guidance to patients needing to apply for Medi-cal or other Government programs.

Assist patients with billing and/or insurance questions, returning calls on a regular/daily basis; resolves complaints and concerns about charges; records patient complaints in electronic compliance reporting system (i.e., MIDAS) in a timely manner.

Facilitates the timely receipt of patient liabilities for hospital services by contacting patients directly. Verifies and updates demographic and/or insurance information and generates itemized bills for patients as requested. If insurance is obtained, submits claims to appropriate insurance company(s). 

Establishes payment arrangements according to the Sonoma Valley Hospital's policy and processes credit/debit card payments on a daily basis; conducts telephone collections based on queue of self-pay accounts; processes bad debts; issues patient refunds, as appropriate; and receives and process Bankruptcy Notices for hosptial, updates accounts accordingly to zero out debt and reports to collection angency.

Provides assistance to vendor on special requests for demographics, payment arrangements, settlements offers, and monitors placement of Bad Debt accounts.  

Manage and monitor patient accounts uploaded to 3rd party vendors and completes billing record requests. Escalates urgent financial issues to manager as necessary.  Process Mail Returns Daily 

Provides a variety of other clerical duites as needed, such as opening and sorting hospital mail for each department and scanning financial documents into the EHR system. 

Qualifications

Education: High School diploma or equivalency; some college preferred.Experience: Minimum two (2) years of collection experience in a healthcare setting, preferably acute care hospital or physician's office with high-call volume.  Fluent in both in Spanish and English is required.Licenses & Certifications: Current certification in Hospital Presumptive Eligibility; or obtained within first ninety (90) days.Required Skills & Knowledge: Excellent customer service skills, excellent written and verbal communication skills, strong interpersonal skills, and excellent organizational skills. Must be able to disseminate complicated billing data/information in an easy-to-understand manner and provide clear explanations/instructions to patients. Demonstrated ability to curteously listen to patients who are frustrated with their charges/bills, demonstrate empathy and compassion and provide information/options to help them manage their situation in a calm and professional manner. Able to coordinate multiple tasks and appropriately manage priorities. Able to professionally manage high-call volume; able to sit for long periods of time. Proficient in Microsoft Office; knowledge of medical terminology a plus; must be bilingual in Spanish.  

Compensation

Actual compensation takes into account several factors including but not limited to a candidate’s experience, education, skills, licensure and certifications, department equity, training and organizational needs. Eligible roles also qualify for a comprehensive benefits package.

Minimum:

USD $23.43

Maximum:

USD $30.47

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Frequently asked questions

In Sonoma, a Financial Counselor plays a vital role by guiding patients through payment plans and assisting with charity care or hospital presumptive eligibility programs. They ensure patients understand their financial obligations and explore options to reduce stress from medical costs, tailored to local healthcare regulations.

Fluency in Spanish and English is crucial, along with empathy, organization, and the ability to clearly explain complex billing info. Familiarity with hospital presumptive eligibility and strong interpersonal communication are key, especially in a busy community hospital setting like Sonoma Valley Hospital.

Yes, Financial Counselors in Sonoma can advance to supervisory roles or specialize in financial assistance programs. Gaining certifications and expanding expertise in healthcare billing and patient advocacy enhances career prospects within both hospitals and larger financial institutions.

Candidates are expected to hold or obtain certification in hospital presumptive eligibility within 90 days. This credential ensures compliance with local financial assistance protocols and demonstrates readiness to handle complex patient financial cases common in Sonoma's healthcare environment.

Sonoma's diverse population increases demand for bilingual Financial Counselors who can effectively communicate with Spanish-speaking patients. This skill improves patient satisfaction and access to financial assistance, positioning bilingual candidates favorably in local hiring trends.

This position is moderately competitive due to the bilingual requirement and specialized knowledge in charity care programs. The hospital's strong community presence attracts qualified applicants seeking stable healthcare careers, making it essential for candidates to highlight both language and financial counseling expertise.

They often juggle high call volumes while addressing complex billing scenarios, including bad debt management and insurance claims. Navigating patient frustrations with empathy and ensuring timely follow-ups require excellent multitasking and communication skills under moderate supervision.

Unlike typical financial institutions, this hospital-focused role integrates patient advocacy with billing, requiring sensitivity to healthcare-specific financial assistance programs and insurance nuances. The position emphasizes supporting vulnerable populations through specialized government aid education.

Financial Counselors in Sonoma earn between $23.43 and $30.47 per hour. This range reflects local healthcare industry standards and cost of living, offering competitive compensation for professionals skilled in both patient support and financial collections within the regional market.

Sonoma Valley Hospital emphasizes bilingual support and thorough education on financial aid programs, requiring counselors to take a highly personalized approach. This creates a collaborative environment where employees actively help patients navigate complex healthcare billing challenges unique to this community.

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