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Essen Health Care

Business Development Assistant

Company : Essen Health Care

Location : Bronx, NY, 10451

Job Type : Full Time

Date Posted : 11 January 2026

Overview

At Essen Health Care, we care for that! 

As the largest privately held multispecialty medical group in the Bronx, we provide high-quality, compassionate, and accessible medical care to some of the most vulnerable and under-served residents of New York State. Guided by a Population Health model of care, Essen has five integrated clinical divisions offering urgent care, primary care, and specialty services, as well as nursing home staffing and care management. Founded in 1999, our over 20-year commitment has fueled an unwavering dedication toward innovating a better healthcare delivery system. Essen has expanded from a single primary care office to an umbrella organization offering specialties from women’s health to endocrinology, from psychiatry to a vast array of other specialties. All clinical services are offered via telehealth or in-person at over 35 medical offices and at home through the Essen House Calls program. 

Essen Health Care is the place Where Care Comes Together! We are looking for the most talented and effective individuals to join our rapidly growing company. With over 1,100 employees and 400+ Practitioners, we care for over 250,000 patients annually in New York City and beyond. From medical providers to administration & operational staff, there is a career here for you. Join our team today!

Job Summary

Position Title: Business Development Assistant – Nursing Home Marketing & Outreach

Location: New York City Metro Area (In-Person 2x/Week)

Employment Type: Full-Time

Job Summary: We are looking for a proactive and organized Business Development Assistant to support our outreach and relationship management efforts across a network of nursing homes in the NYC area. This role is ideal for someone with a background in healthcare, marketing, or healthcare operations who is comfortable working both independently and collaboratively in a fast-paced environment.

You will play a key role in scheduling nursing home visits, coordinating on-site meetings, managing follow-up actions, and helping to grow and strengthen our partnerships with long-term care facilities. Previous supervisor or managerial experience is highly preferred. Clinical knowledge or experience (e.g., CNA, LPN, RN background) is beneficial but not required.

This is a marketing-driven, field-based role with required in-person visits 2x per week, primarily within the NYC area.

Responsibilities

  • Outreach & Relationship Building

    • Assist in maintaining and growing partnerships with nursing homes and assisted living facilities.

    • Serve as a liaison between our organization and facility staff, administrators, and decision-makers.

    • Represent the company during in-person visits, meetings, and community events.

  • Scheduling & Coordination

    • Organize and maintain a rotating schedule of in-person nursing home visits (minimum 2x/week).

    • Track follow-ups and ensure timely completion of key action items from meetings and visits.

    • Help coordinate marketing events, presentations, and staff introductions.

  • Administrative & Operational Support

    • Prepare meeting materials, marketing collateral, and visit summaries.

    • Maintain CRM or internal tracking tools to document outreach activities and progress.

    • Support data collection, reporting, and communication with internal teams.

  • Marketing & Brand Representation

    • Ensure brand presence and messaging is consistent and professional across all touchpoints.

    • Distribute promotional materials and represent the company at onsite visits.

    • Gather feedback from facilities to inform ongoing marketing and operational strategies.

Qualifications

  • Required:

    • College degree required, in related field preferred
    • Prior experience in a business development, outreach, or marketing role—preferably in healthcare or senior care.

    • Strong interpersonal and communication skills with a professional, client-facing demeanor.

    • Ability to manage time, schedule visits, and follow through on tasks with minimal supervision.

    • Willingness to travel within the NYC metro area (reliable transportation required).

  • Preferred:

    • Clinical background (e.g., CNA, LPN, RN) or familiarity with healthcare workflows is a plus.

    • Experience working with or marketing to nursing homes, long-term care, or home health agencies.

    • Comfort with CRM systems, Google Workspace, Microsoft Office, and communication tools.

Equal Opportunity Employer

Essen Health care is proud to be an equal opportunity employer, and we seek candidates who desire to work in and serve an ethnically diverse population.

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Frequently asked questions

At Essen Health Care, a Business Development Assistant actively builds and nurtures partnerships with nursing homes, coordinating visits and representing the company in-person. This role involves hands-on engagement to strengthen relationships within Bronx's senior care networks, crucial for expanding healthcare access to vulnerable populations.

Success in Bronx’s healthcare business development demands strong interpersonal abilities, knowledge of long-term care environments, and adaptability to fast-paced outreach efforts. Familiarity with healthcare operations and marketing, combined with local networking savvy, helps foster meaningful connections in this community-driven field.

Managerial experience equips candidates with organizational skills and confidence to independently coordinate multiple nursing home visits, oversee follow-up tasks, and liaise with diverse stakeholders, ensuring smooth communication and effective growth of partnerships in a dynamic healthcare outreach setting.

In Bronx, Business Development Assistants in healthcare typically earn between $45,000 and $60,000 annually. This range reflects local market demand, required healthcare knowledge, and the role’s balance of fieldwork with administrative marketing responsibilities.

While a clinical background like CNA or LPN is advantageous, certifications related to healthcare marketing, senior care management, or CRM proficiency can enhance a candidate’s profile, especially given NYC’s emphasis on integrated care and community outreach effectiveness.

Traveling twice weekly requires efficient time management and reliable transportation, critical for timely nursing home visits and face-to-face relationship building. Navigating Bronx and greater NYC traffic patterns shapes daily schedules, making local transit knowledge a valuable asset.

Essen Health Care’s commitment to serving vulnerable populations through integrated multispecialty services offers a uniquely mission-driven environment. Assistants here engage deeply with nursing home networks, blending marketing savvy with compassionate outreach in a rapidly growing, community-focused company.

Essen’s dedication to accessibility and innovation means the assistant's role extends beyond traditional marketing, encouraging proactive problem-solving and empathetic communication to enhance healthcare delivery across diverse Bronx communities.

Daily duties involve scheduling and conducting visits to nursing homes, coordinating follow-ups, preparing marketing materials, and maintaining CRM records. This combination of fieldwork and administrative coordination ensures steady progress in partnership growth.

Bronx shows increasing demand for healthcare outreach roles due to aging populations and expanded senior care services. Candidates with healthcare familiarity and local networking skills face moderate competition, with employers valuing adaptability and relationship management.

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